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From Jayapura to the World Market, Papuan UMKM Begins to Show International Class

Jayapura – The journey of a small business from Papua to the international business stage is no longer just a hope. Local MSME from Jayapura named Japamo succeeded in proving that products from eastern Indonesia are able to compete in the global market after being confirmed to appear in the prestigious Future Horizons Asia (FHA) 2026 event.

The success is a picture of the growing competitiveness of Papuan MSMEs which have been pushed so far through empowerment programs and business assistance. Support from [Bank Rakyat Indonesia (BRI) is considered to be one of the important factors that opens wider access for local business people to expand to penetrate the international market.

Japamo is known as a MSME that develops local products typical of Papua with quality that continues to be improved. Through a continuous coaching process, this business is slowly able to transform from a local scale into a business that is ready to meet the needs of the global market.

Japamo’s participation in FHA 2026 is not only an achievement for one business actor, but also a symbol of increasing confidence in the potential of Papua’s creative economy. The international event will later bring together various industrialists and buyers from many countries in the Asian region.

In its development process, Japamo gets support starting from financing access, business management training, improving production quality, to strengthening digital marketing. The assistance helps business actors understand the quality standards and the needs of the increasingly competitive international market.

In addition to focusing on product strengthening, distribution aspects and operational efficiency are also a major concern. With the improvement of the logistics system and business governance, Japamo is considered to be more ready to expand its market reach outside Indonesia.

The success of MSMEs from Jayapura also shows that business actors from Papua have great opportunities to develop if they get access to the right coaching and support. So far, geographical challenges and limited market access often become obstacles for MSMEs in the eastern region of Indonesia.

However, through the collaboration between financial institutions and local business actors, these obstacles are slowly beginning to be overcome. Japamo’s transformation is one example of how regional economic empowerment can create a real impact on improving community welfare.

In the future, this success is expected to motivate more MSMEs of Papua to improve product quality, expand business networks, and dare to enter the international market. With the potential resources and cultural wealth that Papua has, the opportunity to present world-class local products is considered to be increasingly open.

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